Tuesday, March 26, 2013

Ben & Jerry Free Cone Day is on 9th April 2013! Ben & Jerry #CaptureEuphoria Instagram Contest - I'm featured!

 
Recently some of my friends have spotted me in Bus Stop adverts and MRT posters, and some common questions were, 'Have you become a model?" , "Why are you there?" , "How come you are appearing everywhere?" I'm definitely not qualified to be model, with this kind of face. Haha... okay, so here I'm going to explain myself!

So I've recently took part in Ben and Jerry's #CaptureEuphoria Instagram contest, in which the public from all over the world are encouraged to submit photos of their fun and crazy moments through instagram, simply just by tagging their photos with the hashtag, #captureeuphoria.


'Play' the video to find out more!
So a total of 16,000 pictures were submitted all over the world throughout the 3 month campaign, and I was one of the 20 (or maybe 25) photos selected by Ben and Jerry to be featured in their advertising and marketing collaterals around the world!

Check out the official contest page and other featured photos:

So it all started out with this photo when I was in Jogjakarta for my business trip in December... and then I was informed in early Feb that I was one of the lucky ones!

 
Thursday,  21st March 2013, I started getting whatsapp msges, emails, facebook photo tags that my poster was found in Bishan Circle Line MRT! Caught me by surprise! Ben and Jerry didn't inform me earlier that it will be out so soon! Picture above was taken on Saturday, on my way home from town to 
Marymount MRT.


Just when I thought one poster at circle line was really damn good enough, I got another facebook tag by my cousin, and later some friends also whatsapp me that they saw my Bus Stop Ad in Hougang Ave 10! My kind friends told me was near Hougang Mall, so on Sunday, I went down to take a look!

Some fun shot. A uni friend of mine suggested that I should put on the same adidas tshirt and shades, and pose with my poster. Alright guys, I did it. Haha. I must admit there were some people staring at me, giving that ' Who exactly is this guy? ' look.


And then, got even more surprised , when my girlfriend told me she spotted me in Bugis Village Bus Stop too... and then along the week, I hear more from my other friends, Amara Hotel, Lavander Bus Stop, Queenstown ... haha. Ben and Jerry, really appreciate and thank you for that! 
If anyone bother to read this entry, if you happen to see my posters anywhere in Singapore, do let me know! Just hash tag #kevinskh and #captureeuphoria will do! Let me know the location so I can go and  hunt down my own pictures. Haha!


Last but not least... do remember to visit the following locations for Ben and Jerry's FREE CONE DAY on 9th APRIL 2013! WOOHOO!

VivoCity
1 Harbourfront Walk, #02-135/136 Singapore 098585
12pm - 8pm


Rochester Park
31 Rochester Drive #01-01 Rochester Mall
Singapore 138637
12pm - 8pm

Great World City
#02-40A 1 Kim Seng Promenade Singapore 237994
12pm - 8pm

The Cathay
2 Handy Road, #02-12 Singapore 229233
Level 1 Atrium
12pm - 8pm

Dempsey
Blk 8 Dempsey Road #01-14
Carpark behind Blk 8
12pm - 8pm

Zoo (Entrance)
80 Mandai Road Singapore 729826
12pm - 6pm

FairPrice Finest at TripleOne Somerset

111, Somerset Road , #01-04/04A/05 to 09, Triple One Somerset, Singapore 238164
Outside FairPrice Finest
12pm - 8pm


Sunday, March 03, 2013

Chingay 2013 at Heartlands (Choa Chu Kang & Hong Kah GRC) - Behind the Scene


Thanks to Chingay 2013 committee and Marina Bay Singapore, had the opportunity to board the float and joined them as one of the Chingay 2013 participants!


Time:  4pm
Andrew and myself reached People's Association HQ.
Faruz from PA: Guys, here's your costume. There's a picture here, please try your best to dress up like him. 

Andrew and myself : Ehhh... okay. (Scratches head) 

So we went to the washroom to change, excited with our costumes, I took one picture of myself and post it up on facebook. Lol, and thanks to my friends, some of them said I look like Nezha. Kanasai.


Nezha is some chinese legendary character , please google to find out more. Really look like abit sia. Haha.


4.45pm, we are still stuck in PAHQ due to heavy rain. This is Faruz, the man behind Passion Chingay Club facebook. Waiting for Faruz to send us to our first station, Jurong West Street 91.


Andrew JK Tan. My companion for the day, fellow Nezha. Haha. He's also one of the Marina Bay AmBAYssadors.


5.15pm.
First station reached. Jurong West Street 91. This place used to be so familiar to me. Now I'm part of the NTU alumni. Do you know there's a famous chicken rice stall located in Blk 906 ? My cousin owns the stall by the way. Paisay, boh discount. But maybe you print and show my picture got extra rice. Haha.


As it was still drizzling,  Andrew and myself sneaked out to get some ice cream. Haha, too hungry lah. But sianz, threw away halfway cause the Chingay Organizer, was looking for both of us!


5.45pm.
Time to get ready.
Andrew: Ehh... how to wear harh?
He's still figuring out. But being typical singaporean, I chose to take picture of him instead of helping him. Hhahha.


Check out my golden bras. =)
Wu Say boh?


Before we board our floats, saw the friendly group from Queenstown Community Center again. Was there few weeks ago covering their behind the scenes pictures. Unfortunately, no time to take a picture with the group. Chingay Organizer was rushing me to go up my float while snapping this picture!


Shall share with you some pictures I took few weeks ago.
This is Auntie Julie, she's already 75 years old! She has whatsapp and facebook, picking up new things and catching up with the new generation!


I'm not joking when I said she's very hi-tech k. Haha.



These ladies have to start preparing as 1pm when the Chingay starts at 7pm. Admire their hardwork and dedication to the Chingay Team. Salute!


I help you, you help me.Brotherhood.


Every costume, required 2 or more person to help them out. Team effort.


Spotted my God of Fortune look alike!


This, is the real guy.


Spot the odd one out.Okay, the rest are all ladies. Haha.


6.15pm.
Board the float! Getting ready.
But feeling uneasy for the first time.
We used to snap pictures of others, but now we've become the 'prey' of others.
But Andrew and myself are still equipped with our cameras, snapping pictures of the public!



7.20pm
MPs from Choa Chu Kang and Hong Kah GRC board the float, together with Mr. Yam Ah Mee.


This was the last time I got my personal shot with Mr. Yam Ah Mee at Chingay 2013 conference. Very friendly guy!


Together with the rest of the Marina Bay AmBAYssadors.



So the MP took a rest along the Highway, and Andrew and Myself took over to go to Top of the float. It was as if doing some Army SOC obstacles (of course Army was tougher!) , kneeling and bending down to avoid trees, bridges and LTA Signboards!




8.10pm
Reached 2nd Station, Bukit Gombak Neighbourhood Center. Very surprised to find the huge turnout!


This is our homeland. This is Singapore.
Heartlands. =)


Andrew felt like a KING now. Haha.
There were so many people, as if we were Singapore new JiaJia and KaiKai.
Haha.


Along the way to next station... some dedicated Chingay Crews. Controlling the time, crowd and us. Haha. They are the ones who kept reminding us to take care of our safety, bend down our heads, making sure the floats are on time... salute!


Then there are some getting down the float occasionally to make sure we are safe, no mounting of kerbs, don't block the traffic...


Not forgetting the traffic police for helping us to clear our ways along the road, to ensure safety at all times!


8.50pm
Choa Chu Kang, infront of Blk 609.
Check out the massive Chingay Troupe and Floats!


9.30 pm
Final stop! Choa Chu Kang, Lot 1!
We got off from this point ... and ends our experience here!


Fireworks in the heartlands, how often to you see it ? The residents of Choa Chu Kang are really lucky!
Many thanks to the hardworking Grassroots leaders to put all this together...


And finally...11.26pm
Reached back to PAHQ.
Home Sweet Home!

Please continue to support Chingay 2013 at Heartlands next week! This will be the final stop at Moulmein-Kallang, 9th of March, from 5.30pm onwards.
Check out here for more details!

Watch The Chingay Floats & Join In The Moulmein Lunar New Year Street Party!

Do check out more pictures here and 'like' their facebook: 

PAssion Chingay Club


Related Blog Articles:

Chinese New Year do what huh? (Part 3) - Chingay 2013 , Fire In Snow. 妆艺大游行13之雪中火!

 Photo Album

Behind the Scene 1- Opera Performers from Queenstown Community Center Chingay Parade Day 1

Video
Chingay 2013 - Fire in Snow